Steve Pavlina has written more than 900 articles about personal development on his website stevepavlina.com and he’s giving them all away for free. More than 2 million people visit his website every month.
How did he do this without spending huge sums on marketing and promotion? By having the courage to connect deeply with himself and generously sharing what he had to give. That, and a lot of hard work.
This is the power of sharing with others from the heart. It’s passionate and generous. It’s an act of bravery.
You don’t need millions of visitors, though. It’s not a numbers game. It’s about attracting like-minded people and building a community around your passion. A community of customers and friends.
People that buy from you. People that help you. People that you do projects with. People that you have fun with.
You don’t need to join anyone’s organization to do your work. You don’t need to convince anyone to give you that dream job.
The people that share your passion and the tools to connect with them are there. They need you and what you have to give.